USM is Swiss family run business that manufactures custom and ready-made solutions using the Haller System, a flexible modular system designed by Swiss Architect Fritz Haller in 1961. The Haller System shows their commitment to unparalleled innovation, genuine quality and true style. With the launch of the new USM United Kingdom website in the Fall of 2022, Rachel was tasked with creating a series of Email Newsletters to share USM’s rich history and introduce the quick-ship and custom solutions to a market of new customers unfamiliar with the long history of the brand.